Inspiration and materials

Video - Science for Society Talk

"Why PhD researchers need to understand business model design" -Science for Society – from the investors and the industry's perspective

Jón Ingi Benediktsson has more than 25 years of experience within Life Science (medtech, biotech, pharma), with proven successful track record of managing sales, investments and technology transfer.

Watch the talk here

Video - Lean LaunchPad

Watch three short videos where former participants explain the value of participating in a Lean LaunchPad course at Aarhus University:

Rune Elgaard Mikkelsen, CEO and cofounder of Capillatus Rune Elgaard Mikkelsen, CEO and cofounder of Capillatus. Capillatus Technologies Development IVS are working on developing a better lightning protection to expensive structures. Capillatus Technologies Development IVS are working on developing a better lightning protection to expensive structures.     

Mikkel Kongsfelt, CEO of RadiSurf. RadiSurf is a spin-out company from Aarhus University in Denmark and was established in 2015 with a patented technology developed at the university as the foundation.

Kristian Lyhne, Partner in Emplate ApS – company has specialized in the iBeacon-technology which makes location-based information on smartphones possible indoors.

Video - PhD Entrepreneurship

Watch Mads Wraa Hyttel, Kampstrup, talk about entrepreneurship  

Case - Lean LaunchPad

The process enables the PhD-student to design the business model of any proposed startup company. The course consists of 7 workshops (two hours each) with possibility for individual guidance. Workshops are focused on business model design and customer discovery. Participants start their customer research process based on Business Model Canvas. Thereby the course strives towards testing the hypotheses that PhD-students have about their potential end-users, partners and value propositions. Participants conduct 5-10 interviews each week and present the results for other participants and facilitators. The course aims to improve the Product-market-fit and to minimize the amount of risks for the new start-up companies.

The process enables the PhD-student to design the business model of any proposed startup company.

The course consists of 7 workshops (two hours each) with possibility for individual guidance. Workshops are focused on business model design and customer discovery.

Participants start their customer research process based on Business Model Canvas. Thereby the course strives towards testing the hypotheses that PhD-students have about their potential end-users, partners and value propositions.

Participants conduct 5-10 interviews each week and present the results for other participants and facilitators. The course aims to improve the Product-market-fit and to minimize the amount of risks for the new start-up companies.