Approaching your stakeholders workshop

Can you ask the right questions, when you approach your Stakeholders?  And who are the most important stakeholders, potential project partners or end-users of your research and inventions?

Join our workshop and get tools for indentifying and understanding your key stakeholders. 
During the workshop you will obtain hands on training and tips on how to
·       contact and approach your target group
·       recruit them and engage them in customer discovery
·      practice market segmentation and conduct interviews
·       validate your insights and present them

Date: 15th March 2018 15:00-17:00

Location: Mødelokale 1, Stakladen, AU, Fredrik Nielsens Vej 4, 8000 Aarhus C

Instructor: Maija Strala – MSc. in Innovation Anthropology, with 5 years’ experience of customer discovery, product development and test-planning in private sector and academia. Development Consultant at AU, Corporate Relations & Technology Transfer - Commercialization & Entrepreneurship